When it comes to getting back links and building your online reputation Guest posting could become an effective tool. This is one strategy that can actually make the difference for you as well as your blog whether it is traffic or exposure. This could prove to be a beneficial situation both for the host of the blog as well as the guest who is posting on the blog page. This type of arrangement gives the host the unique content while the guest gets the desired exposure through a well established blog or website. However, it would not be useful to post your unique content on just any blog or website. According to website designing company it is of great important to choose the right blog for your posts that are not only known for their high quality blogs but also are relevant to your topic so that you content and finally your website receives the targeted traffic.
Use your contacts:
The main problem arises when you cannot decide which blog to choose for posting your valuable content. This is the time when you will find that Google is actually your friend and you can easily find the blog or website of your choice by running a advanced search queries. On the other hand, if you are the owner of a well established website and are friends with other website owners in your niche, you can ask them if you could guest post on their websites. Having a network is the best thing when you want to find the best guest-post opportunities. Guest posting will start bringing in your target audience and help you establish your presence online.
Guest posting community can help:
You can join one of the several online communities that connect bloggers who want to play guest to the people ready to post fresh content. These sites give you a platform for meeting the owners of the other blogs. You can use this platform to submit your request or offer to write relevant content for their blog.
The blog directories:
Blog directories can also provide you with some good guest post opportunities. There are hundreds of pages that belong to your niche. All you need to do is to search for the ones that are related to your niche. But before you offer your content to those websites you must check for their ranking and popularity. It is only after having the knowledge of their ranking on the search engine that you should contact the owners of those pages. You will be surprised to see that there is a wide audience that is looking for your valuable content.
Twitter can help you identify the guest posting opportunities:
Twitter is one social media site that helps you identify the highly appreciated and followed posts and people easily as it is mention on the profile of the owner. Website designing company made it in the internet marketing making use of Twitter as they identify the guest post opportunities through this social media platform. You can too use it identify the blogs that are high ranking and highly followed blogs and offer your great and unique content for a back link. Twitter can also help you find the key influencers in your area of expertise and make an announcement of your upcoming post on their blog or website.
Take a lesson from your competitors:
If you want to get an idea of the different blogs that accept the guest post requests you should look at the blogs of your competitors. The back link profile of your competitor will give you the relevant blogs where you too can request to post your content. Since these blogs have accepted the requests from your competitors they are more likely to accept your request too. Yu can even use facebook and Google to search for the relevant blogs where you can post your content.
Mistakes that you must avoid at all costs:
Though following some tips regarding the right way of guest posting will give you a greater opportunity of being accepted by an established blog but a website designing company must also know about the mistakes that you must avoid at all costs.
• You must not write the blog before you actually get an approval from the blog owner. The blog is like a magazine and the owner is like the editor. The owner will decide as to what will be published on their blog. So, it is always better that you approach the owner with some story ideas. These will be the ideas that you want to write upon. You must present the ideas clearly, completely along with all the points of relevance.
• You must research before you send your story ideas to the blog owner. All the blog owners have different opinion regarding a certain point. You must not send the story ideas that contradict the view that has already been presented in the blog. You must first read a few previous blogs of the blogger and try to copy the style of his or her writing. If you write an idea that is according to the style and belief of the blogger then there are higher chances of you getting accepted by the blog owner.
• On the first occasion itself you must send some of your writing samples to the blogger along with the ideas. This will help the blogger get an idea of your writing skills and decide whether or not they want you on their blog. If you just send an email with a request then you probably won’t hear back from them because they may not have time to reply to your empty emails. The samples could include some of your blog posts that you have written.
• Since you are yet not established as an authority you must make sure that your blog does impose your ideas on the readers. You must cite examples, present research charts, add expert quotes etc. to make your opinion reliable and trustworthy. The people will only believe those who have experience.