SMO Branding Case Studies By FIWDC

FIWDC with the increase in social media users, the businesses are evincing interest in promoting their products and services using this powerful platform. We were being approached by many people to boost their brand image in the digital world. And, here are a few Social Media Optimization projects that were handled by our team successful. First India Website Design Company main aim is to boost the website traffic and help the clients gain huge conversions at a brisk pace.

Case Study 1:
There is an educational consultancy that assists the students of India in finding the best Australian Universities. Moreover, this consultancy has tie ups with the universities and colleges in Australia. They guide them in making the right choice while choosing the universities and they take care of the visa process too.

  • Challenge:
  • The educational consultancy owner wants to grab the attention of Indian students to join the Australian universities and colleges.

  • Solution:
  • We have created a platform on social media where the students who are interested in pursuing their higher education abroad can chat and share messages. In this platform, students can converse with the other students across India to gather information about higher education. We created a page on Facebook and kept posting information about Australian education and universities. The aspirants who are interested in pursuing their higher education in Australia can share the information and participate in the conversation with our consultancy experts online. Also, we have created appealing ads in Facebook about this consultancy to reach the audience in every nook and cranny of India.

  • Outcome:
  • The number of Indian students who want to pursue education in Australia are contacting them. The number of followers for the page is increasing day by day and they are seeing an active interaction on the page.

Case Study 2:
Our client is one of the leading travel agencies who arrange tours, accommodation, and guide for the clients. He has clients from across India.

  • Challenge:
  • The client wants to stay ahead of his competitors and wants to mark his travel agency as one of the best agencies in India and boost the sales revenue. In addition, he wants to gain huge traffic to his website.

  • Solution:
  • We have created an eye-catching business page in both Facebook and Google plus and started posting about their latest tour packages, offers and other informative content related to their business. Also, we have created an ad on Facebook to reach the audience across India. Finally, this has really helped the travel agency to gain traffic and sales for his business. In fact, today he has many esteemed clients who evoke him, whenever they plan to fly to new places across India and abroad.

  • Outcome:
  • The tour photos, offers, and interactive content have helped this travel agency gain huge brand presence in a short time span. This has compelled many people to approach his travel agency to inquire about the tour packages to various locations. Moreover, there is a steep rise in the number of web visitors to his website.

Case Study 3:
Our client is running a spa in Mumbai and selling beauty products to the people online. This person wants to boost the traffic and sales to his business

  • Challenge:
  • This spa wants to attract the people across Mumbai to take their services. They have a website, but not many people are landing on the site and buying the beauty products.

  • Solution:
  • We have created a business page on different social networking sites and started sharing the customer testimonials, latest beauty products that are produced by them, and tips to gain youthful looks, etc. This has helped the website to gain overwhelming response. In fact, the number of customers to the spa is also on the rise. Many people are talking about this spa and the beauty products that are sold by them. This spa has gained a strong brand presence in a few weeks after implementing this social media strategy.

  • Outcome:
  • There are many people who are showing interest in visiting this spa regularly to get body massage and undergo different beauty treatments. Moreover, the followers to these pages have been increased and in fact many people are sharing the tips that were shared on the page actively. The best thing is that, the website is gaining huge traffic.

Case Study 4:
A fast growing ecommerce site that sells shoes, clothing, sunglasses for men, women and kids want to boost their brand presence in the digital world

  • Challenge:
  • The client wants to boost their brand image using social media sites. They want to create awareness about their brand across the globe. The more online exposure, the higher would be the traffic and the sales.

  • Solution:
  • This ecommerce site mainly focuses on the youngsters. So, we have created a page on Facebook and started posting the new arrivals of sunglasses, shoes, and clothing. It is known fact that, the clients will start to follow and buy from the brand that is loud in the market. We started to give a visual treat for the customers and create a strong image in the customer minds.

  • Outcome:
  • The client is very happy to get new customers for their business and the evident results we showed them in a short span.

Case Study 5:
The client runs an eye-clinic in Delhi and is aiming to provide world class and cost-effective health care services to the patients.

  • Challenge:
  • This eye-care clinic wants to grab the attention of the customers across Delhi by boasting about their services.

  • Solution:
  • We have created a business page on Facebook, Twitter, Google plus, YouTube, and other social media sites. As the client’s business is local, so we have promoted the business in the classified sites to increase the number of customers to their clinic.

  • Outcome:
  • The client is very happy for getting new customers for this business. In fact, many are amazed to know the services that they are unaware before. They have become an esteemed client to this clinic. In fact, we are now currently working on updating their website.